Posted by Visit Mendocino ; Posted on 


The Mendocino County Tourism Commission invites tourism project funding requests from businesses and non-profit organizations, including local tribes, that produce programs or events to increase overnight stays in our area, promote tourist attractions in the region or who develop programs targeted to a large percentage of visitors.

Through this funding request program, MCTC seeks to invest in the development and expansion of events and programs that identify with the MCTC brand for both residents and visitors with the specific goals of increasing tourism and revenue, and with the additional goal of supporting businesses and non-profits in an equitable manner.

Eligible events will be based on a point system with specific criteria determining amount of grant:

  • Percentage of out-of-town guests
  • Ticket sales
  • Number of potential overnight stays
  • Alignment with goals of promoting Mendocino County to visitors
  • New events
  • Off season events (October – March)
  • Grant requests are between $500 to $3,000 and based on referenced point system.

While we look forward to requests, please know that some events and/or requests are not eligible for funding such as:

  • Past events and/or programs in process
  • Events or programs political or religious in nature
  • Events or programs that may be contrary or harmful to the mission, principles and philosophies of MCTC
  • Concerts or concert series within an individual business
  • General administrative costs
  • Operational expenses
  • Programs promoting tourism outside of Mendocino County
  • Events or programs directed mostly to residents of Mendocino County
  • Funding available for these requests comes out of MCTC’s overall budget, made possible by the county-wide lodging assessment.

    For more information and to receive an application, contact janis@visitmendocino.com